Bulandh Bharat ... Naye Tasveer

Was browsing through and suddenly found this masterpiece - Old Ad of Bajaj .. with a tag line of Bulandh Bharat ki buland tasveer. It was very much refreshing to see it after a long long time.

The main idea of any ad is to leave the viewers with an impact. This one strikes the emotional chord perfectly resembling the Indian culture and the contemporary lifestyle. It made sure to convey that owning a Bajaj scooter is a mater of style and pride.

Bajaj 1989

Bajaj2000

Now I could not resist myself from checking the next edition of the commercial which came out in the early days of this century ... Those were the changing times ... with changing lifestyle ... culture ... trends … thoughts etc ... No more scooters ... it was all motorbikes ... Boxer, Legend, Caliber and Saffire. We were trying to accept this new changes without compromising on our roots and this fact was perfectly portrayed in this ad ... Naye Bharat - Naye tasveer still Bulandh buniyaad

Hmmm... Time for 'Hamara Bajaj' to come up a new ad with Platina, Discover, Eliminator and Pulsar..... Must be Interesting isn't it !!!

Earlier the better

Once there were three friends A,B and C.

A won a cash prize of Rs 100/- in a school competition at the age of 10 . He invested the money such that it earned him an interest of 18% per annum .B won a scholarship of Rs200/- at the age of 15 which he invested in the same way as A did. Five years later C invested Rs 400/- in the same fund as A and B did earlier. At the age of 60 all three decide to withdraw their investments . Any guesses on who got more returns? It should be C as his investment is 4 times to that of A's and twice of B's . But lets get in to mathematics.

Applying the 18% interest on the respective principles for the respective periods of investment we have the value of returns as follows

A - 392735.7

B - 343336.7

C - 300151.3

Surprised ... Yes A receives more returns...though his investment is the least!!!

Now Lets try to apply the same to our life.

Moral 1 : Earlier we pick up any habit--hobby--anything, better we will be at that. We might start to inculcate any habit at later stage of life with a greater intensity but still it might not help to that extent.

Moral 2 : Persistence is the key -- We will have to continue to pursue the habit--hobby . The amount would have not been so high if it was not invested for so long.

My First Last Day

Date : 18th May 2007 - Time : 6 PM ..... Nothing unusual about the date and time yet a feeling of nostalgia envelops me ..... Quickly checked the news ..... Bomb blast in oldcity ... Thats the matter of worry but my feeling is something beyond worry ...... India in control in the first Test match against Bangladesh .... Thats something expected and should not bother me ..... Then suddenly I saw my colleagues cluttering round a corner..... realised that its my last day at Wilco .... my journey with the company comes to end after 46 months ...... my colleagues were gearing up to bid me a farewell......I still remember the 10th of July 2003 when I was among the 3 students recruited at our college campus ..... smiling like a happy kid .... Life moved on ... The journey had provided me with various opportunities to gain knowledge, friends and lot more ...... Now its the time to say bye to all of them ..... The feeling was different ..... but then as some one said .... life is not about looking back but its all about going forward ..... when I think about it , it looks like the journey was all perfect and hence I have no regrets moving on to take up new challenges at WIMWI